Design, Tools - 3/4/2010 - No Comments

Do You Get the Picture?

Photographs and illustrations are elements of nearly every design. They have the power to add emotion, interest, and impact to the content of any layout. Getting the right image that will communicate your message to the desired demographic can be a challenge. This article will help you get the picture. Using Stock Photography With today’s fast-paced market, it is rare for designers to have the time or resources to research a topic and con ...continue

Design - 2/26/2010 - 3 Comments

Single Page Layouts as Social Media Funnels

If you're like me and the vast majority of users, you have established your web presence through a combination of sites like Twitter, Facebook, YouTube, LinkedIn, Coroflot. I love these sites because they allow me to interact with my family, friends, coworkers, and other professionals in a way that simply isn’t possible on my own website. This realization leaves me wondering, “Why do I need a personal website, and what purpose does it fulfill ...continue

Design, Marketing - 2/15/2010 - No Comments

Does Your Business Have an Identity Crisis?

There is nothing that undermines a company's image and recognition faster than the distorted or inconsistent use of an identity. Whether you are part of an established business or launching a new enterprise, defining your company's graphic image now will save you both time and money in the future. Commercial identity is a vast and ever-changing topic that many individuals base their careers on. Yet you do not need to be an expert to develop a ...continue

Design - 2/9/2010 - 2 Comments

Design Trends – The Oversized Footer

Design Trends is a new feature focused on keeping readers up-to-date with current web design trends. Each month Design Trends will highlight a new design element or standard and evaluate its history & importance.

The Oversized Footer

The age of the footer is upon us. Since the dawn of the Internet, footers have been a short afterthought where designers would hide random unrelated links and legal scripts. In 2010, expect to see a movement towar ...continue

Design - 2/1/2010 - 1 Comment

Web Designer Interview Checklist

Interviewing prospective web designers is often a difficult task. Some candidates might be design rock stars but unable to develop the essential business features for your site, while other applicants will have portfolios filled with high-ranking sites that look like ghosts from the late 90s. I have put together a checklist of 10 specific web design questions you need to ask when interviewing prospective designers. Listen to their responses t ...continue

Design, Reviews - 1/22/2010 - No Comments

Design Review

Design Review is a new feature focused on enlightening subscribers about common web design mistakes and new techniques through constructive critiques. Stay tuned to Design Review as we address a different niche each month. This month's Design Review is a great example of a traditional business that is just starting to establish an online presence.

Elyse’s Catering & Events

For this month's review I selected Elyse’s Catering & Events' webs ...continue

Design - 12/11/2009 - No Comments

The Positive Effects of Negative Space

Get your idea noticed by using this clean design principle. Advances in media have created the most ad-resistant breed of consumer to date. Recent studies have found that consumers are, on average, exposed to 3,000 commercial messages per day in one form or another, from the boring copy-laden radio commercials to the flashing skyscraper ads on my favorite websites, from the cluttered newspaper coupons to illegible billboards on the side of th ...continue