Get the Most Out of Your Analytics
In the early days of the Internet, commercialism had not made its entrance and no one was thinking about tracking traffic, much less analyzing it. Nearly a decade later, we had progressed to tracking visitors in the form of “hits,” which did not tell you effectively even how many individual people actually visited your site. Now after nearly another decade, we find ourselves in a virtual analytical paradise comprised of numbers and data. Wit ...continue
How to Use Leverage to Get More Traffic and Sales, Part 2
Last week we talked about the power of leverage and how to leverage other people's lists to get more traffic, sales, and subscribers. This week we will talk about leveraging other websites and leveraging your own products. Leverage Other Websites Another powerful strategy is to leverage off of other people’s websites. The fact is that there are already websites out there that have extremely high rankings and get a lot of traffic on a daily ...continue
Start the Presses
The press release is a mysterious thing. You may have been told how important it is to write and distribute press releases, but you may not be doing it or you may be doing it for the wrong reasons. There are two reasons to write and distribute press releases. One of them is to get the attention of the media. But the other reason is potentially more important. That is to get more links to your website. I will explain how and why you should do p ...continue
How to Use Leverage to Get More Traffic, Sales, and Subscribers
“Give me a lever long enough and a fulcrum on which to place it, and I shall move the world.” That is what Ancient Greek mathematician, scientist, and inventor Archimedes is often quoted as saying, referring to the power of a lever; the principle of leverage. Of course in science leverage refers to the concept of moving an object with less force, but there are many other applications where we can apply this powerful force. Many people in ...continue
Set Realistic Goals
Don't you just hate the word "resolution"? A resolution is a decision to do something or to behave in a certain manner, but I honestly think they should redefine the word to mean "something you plan on breaking." No matter how many times I write my New Year's resolutions on January 1st, they rarely get accomplished. Those gym visits begin decreasing, the fast food drive-through visits begin increasing, and before long I can't even find the ...continue
Check Your Site’s Vital Signs: 9 Questions for Healthy Traffic
Traffic, traffic, traffic. It's the holy grail of our business and most marketers will try everything they can to attract new visitors to their site. However, many of them drop the ball when it comes to getting those same visitors to come back after their first visit. Now I'm not necessarily talking about squeeze pages or sales pages, but rather information sites and blogs. If you've put up a simple niche AdSense site with a few articles, d ...continue
A Bulletproof Traffic Plan
Traffic and conversions are the bread and butter of our industry, but if you aren't willing to spend at least a few hours each week generating traffic, your bread is going to be really dry. Undoubtedly you've read many ebooks on traffic, watched some traffic videos, and are absolutely sick of hearing the same old thing about articles, backlinks, forums, comments, and social media. Honestly, I don't blame you. Generating quality traffic can ...continue
Revive Your Numbers with SEM
Search engine marketing (SEM), sometimes referred to as paid search, is the practice of bidding on keyword strings to increase a website’s visibility on the search engine results pages (SERPs). For Internet marketers SEM can be a highly effective means for promoting and driving traffic to a website or sales page. In fact, when optimized and managed effectively, a well-performing SEM campaign is one of the most sought-after and profitable mechan ...continue
Sweeten Up Your Social Networking
I know just enough to be dangerous. Seriously. I am a case study in, “Don’t wait until you have it figured out before you take action.” That being said, I take massive action and when I don’t get the results I hope for, I evaluate, readjust, and take more massive action. This seems to work for me. Somehow I have grown my online audience and lists to about 100,000 with no paid traffic. One thing that has planted itself firml ...continue
PPC for Return Traffic
If you are serious about starting an online business, then you should realize that just like a traditional brick-and-mortar company, an investment of time and money is almost always required. We aren’t talking about going to the bank and taking out loans here, but we are talking about a lot of sweat and small monetary investments over time. The strategy discussed in this article is one avenue that you can use to promote your business and is me ...continue




